Website Content Planner Template
The Website Content Planner Template is an essential tool for gathering and organising all the information you need to create a well-structured, impactful website for your clients. Designed to streamline the content planning process, this template ensures nothing is overlooked, providing a clear framework for collecting details about brand identity, visuals, SEO, page content, and functionality. It helps you guide your clients through each step of the process, making it easy to align on their needs and expectations while saving time and avoiding back-and-forth communication. Fully customisable and easy to use, this template sets you up for a smooth design process and ensures every website is built with intention and precision.
Features
Plug & Play Ready-to-Use Template: Begin your website content planning immediately with no setup required. The intuitive structure allows you to start gathering comprehensive website details from the moment you download it.
Prompt Examples for Guidance: Pre-written example responses throughout the template help you understand the depth of information needed, making it easier to guide clients toward providing thorough, actionable answers.
Fully Editable & Customisable: Adapt every section to match your workflow and project scope. Remove sections for simpler sites, add custom questions for specialised features, or modify prompts to suit different industries.
Comprehensive Content Framework: Covers all essential website elements, creating a complete roadmap for development.
Client Communication Simplifier: The organised, section-by-section format helps clients understand exactly what content and decisions are needed upfront, dramatically reducing revision rounds and project delays.
Launch-Ready Planning: Includes dedicated sections for launch checklists, integrations, trust elements, and special requests, ensuring you've covered every technical and content requirement before going live.
What's included
Editable Google Doc Template: A fully customisable working document you can duplicate for every website project, with seamless collaboration features for working directly with clients in real-time.
Plain PDF Version: Along with the editable version, you'll also receive a plain PDF format. The straightforward design and easy-to-copy questions make it simple to use in any software or platform of your choice, providing flexibility for your workflow.
Complete 27-Section Discovery System: Pre-structured framework covering everything from Brand Foundation and Visual Assets to E-commerce Setup and Launch Checklist, ready to implement without any additional preparation.
Example Prompts Throughout: Reference examples included across all sections to demonstrate the type and depth of information you should be gathering for successful website projects.
End-to-End Website Planning Framework: A comprehensive tool that takes you from initial discovery through to launch preparation, ensuring every aspect of the website is strategically planned and documented.
Inside the Template
The Website Content Planner Template consists of 27 sections.
Cover / Intro Page
01. General Information
02. Brand Foundation
03. Visual Brand Assets
04. Social Media Links
05. SEO & Analytics
06. Navigation & Site Structure
07. Home Page
08. Testimonials/Reviews
09. Newsletter Sign Up
10. Email Pop-Up
11. About Page
12. Contact Page
13. Blog
14. Products
15. Product Pages - Additional Content
16. Collections/Categories
17. FAQs
18. Legal Pages
19. Cart & Checkout
20. Additional Features
21. Trust & Security Elements
22. Integrations & Tools
23. Additional Content
24. Launch Checklist
25. Notes & Special Requests
26. Next Steps
Please note
Due to the nature of digital products, we are unable to offer refunds or exchanges. Presentation images, fonts and placeholder images are not included with your purchase.
Software
Google Docs or PDF
File Type
Google Doc / PDF
Size
A4 / 297 x 210 mm
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Website Content Planner Template
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