We start by getting to know you - your story, your vision, and what makes your business unique. During our first week together, we'll dig into your brand's values, mission, and the clients you're here to serve. We'll also look at your market and competitors to understand where you fit and how to position you as the go-to expert in your space.

From there, we'll develop a creative direction that captures your brand's personality, tone, visual direction, and key messaging. Think of this as the blueprint for everything we create - it ensures your brand feels authentic, strategic, and fully aligned with your goals.

Now the magic starts to happen. Based on the creative direction we've established, we'll design initial brand concepts that bring your vision to life visually. We'll explore different directions - logo styles, colour palettes, typography, and overall aesthetic - then select the strongest concepts to present to you.

This is where collaboration really shines. We'll walk you through each option, explain our design choices, and gather your feedback. Your insights help us refine the concepts so we can move forward with a direction that feels just right.

With your feedback in hand, we'll refine and polish your chosen brand identity. This is where everything comes together. We'll create mockups showing how your brand will look across different applications - stationery, social media, packaging, websites, and more.

Seeing your brand in action helps you visualise how it will show up in the real world. We'll fine-tune details like colour variations, typography pairings, and logo treatments to ensure your brand is versatile, cohesive, and ready to make an impact.

Once you've approved the final designs, we'll prepare all your brand assets for launch. You'll receive every file you need - logos in multiple formats, colour codes, font recommendations and any additional design elements.

But we don't just hand you files and disappear. You'll also receive a comprehensive brand style guide that shows you (and anyone you work with) exactly how to use your brand consistently and confidently. From logo placement to colour usage and tone of voice, this guide ensures your brand always looks polished and professional - no matter where it appears.

Before we design a single page, we need to understand your goals. We'll start by diving into your business, your ideal clients, and what you want your website to accomplish. Who are you trying to reach? What actions do you want visitors to take? What sets you apart from competitors?

We'll also analyse your target audience and market positioning to ensure your site speaks directly to the clients you want to attract. By the end of this phase, we'll have a clear website roadmap - outlining your site's structure, key features, messaging strategy, and user journey. This foundation ensures every design decision is intentional and aligned with your business goals.

Now it's time to bring your website to life visually. We'll create design mockups that show exactly how your site will look and feel - from the homepage to service pages, layout, colour schemes, typography, and navigation.

These mockups give you a tangible preview of your website before any development begins, so you can see how everything comes together. We'll walk you through the design, gather your feedback, and make revisions to ensure the final concept aligns with your brand and vision. Once you've approved the design, we'll have a solid blueprint ready for development.

With your design approved, we'll start building your website on your chosen platform (whether that's Shopify, Squarespace, WordPress, or another CMS). This process typically takes one to few weeks, depending on the size and complexity of your site.

Once the test site is ready, we'll send you a demo link so you can explore everything - click through pages, test features, and see your brand come to life online. This is your chance to request any final tweaks before we go live. We want you to feel completely confident and excited about your new website.

Before launch, we'll run thorough tests to ensure everything functions flawlessly - from mobile responsiveness to page speed, forms, links, and overall user experience. We don't launch until your site is polished and performing beautifully.

Once everything is ready, we'll handle the launch and provide you with all the assets, documentation, and training you need to manage and update your website confidently. Whether it's adding new content, updating images, or making small edits, you'll have everything you need to keep your site running smoothly. This handover marks the successful completion of your project - and the exciting beginning of your elevated online presence.

We start by understanding your project goals and vision. You'll complete a detailed questionnaire that helps us get clear on what you need, who you're speaking to, and how this asset fits into your overall brand strategy. This ensures every design decision is intentional and aligned with your business.

Once we have your brief, we'll dive into research - exploring your industry, competitors, and current design trends to gather inspiration. This phase helps us create assets that not only look beautiful but also position you strategically within your market.

Now we bring your vision to life. We'll design your brand asset - whether that's business cards, product packaging, a sales brochure, or custom digital templates - with the same polished, strategic approach we bring to all our work. You'll receive initial concepts that reflect your brand's personality and aesthetic.

Based on your feedback, we'll refine the design with up to two rounds of revisions included. Once you've approved the final design, we'll prepare all necessary files for implementation - print-ready files for stationery and packaging, editable Canva templates for digital assets, or whatever format your project requires. You'll walk away with polished, professional assets ready to use immediately.

Email marketing is one of the most powerful tools for turning one-time buyers into loyal, repeat clients. We offer two packages to meet you wherever you are in your business journey.

The Foundation is a one-time setup package perfect for new businesses ready to start building customer relationships from day one. In just three days, we'll handle everything - from integrating Klaviyo with your e-commerce platform to designing strategic welcome flows and abandoned cart emails that work on autopilot. You'll also get lead capture forms for your website and a comprehensive tutorial guide so you feel confident managing your email system as you grow. This package transforms email marketing from an overwhelming task into a revenue-generating machine that runs in the background while you focus on your business.

The Momentum is our ongoing monthly service designed for established businesses that want to stay top-of-mind and drive consistent revenue through strategic email marketing. We'll handle everything from strategy and planning to writing and designing 2-4 emails per month (promotional campaigns, newsletters, product launches, seasonal content). We also manage your Klaviyo account, create advanced segmentation for personalised messaging, and provide monthly performance reports so you can see exactly how your emails are driving sales. This is for businesses ready to build a community of loyal customers who look forward to hearing from you.

We start every project with strategy - researching your brand, understanding your customers, and creating a plan that aligns with your business goals. Then we design, refine based on your feedback, and deliver everything you need to implement or manage your email marketing confidently.

Your Instagram feed is often the first impression potential clients have of your brand. We design cohesive, strategic content that positions you as the authority in your space and keeps your feed looking polished and intentional - without the overwhelm.

This is an ongoing monthly service where we create 12 custom-designed posts that align with your brand aesthetic and messaging strategy (with options for more if you need them). We can also write captions if you want help with copy, or we'll simply deliver the designed posts ready for you to schedule.

We start with strategy and content planning to understand what you want your feed to communicate and who you're trying to attract. Then we design posts that balance promotional content, education, and storytelling - all crafted to stop the scroll and drive action. You'll receive organised, branded content every month that keeps your presence consistent and saves you hours of time.