February Favourites
From a wine-dark Valentine's red to a planner built around productivity and boundaries, here's what caught our attention in February.
Blanche Journal
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January Favourites
From the refined minimalism of Lore's visual identity to the calming presence of dusty blue, these favourites shaped our creative work throughout January each one offering inspiration as we navigated...
How to Turn First-Time Buyers Into Loyal Skincare Customers
Getting someone to try your skincare product once is just the beginning. The real challenge is getting them to come back again and again. Here's how strategic branding creates the...
Journal
How to Turn First-Time Buyers Into Loyal Skincare Customers
Getting someone to try your skincare product once is just the beginning. The real challenge is getting them to come back again and again. Here's how strategic branding creates the...
Branding Trends for Beauty Businesses in 2026
The beauty industry is constantly evolving, and staying ahead of branding trends can help your business stand out. In this post, we’ll explore the top branding trends for beauty businesses...
How to Connect With Clients Through Better Messaging
Your messaging is the bridge between your expertise and your client's understanding. Here's how to craft words that actually resonate and inspire action.
Why Your Story Is Your Skincare Brand's Secret Ingredient
Your brand’s story is more than just background - it’s the unique ingredient that sets you apart in a crowded skincare market. By sharing the inspiration, values, and experiences behind...
Unboxing the Power of Branded Packaging
Branded packaging goes beyond wrapping - it’s a powerful tool that shapes customer perceptions and strengthens brand loyalty. By crafting memorable unboxing experiences, businesses can leave lasting impressions, turning every...
Key Aspects to Consider when Rebranding
Thinking about a new look? Discover the essential factors every business owner should weigh before rebranding.